Friday, May 20, 2011

What do you do when Google stops sending traffic to your Squidoo lens?

Image: Salvatore Vuono /
Well, I wasn't going to post to this blog today, but this morning I noticed that the traffic to my most popular lens suddenly dropped. Apparently, I have lost the VIP placement on Google, and Google moved me way down in the Search Results...
 I would say I am a little disappointed seeing the drop in traffic to my Squidoo lens, right as it was getting close to moving to 1st Tier. What kind of drop in traffic are we talking about? I had 190+ visitors per day for several days in a row. Then Google gave me a little warning yesterday that I somehow ignored - only 90 visitors yesterday and 1 visitor today..., and when I do a search for my keywords, my Squidoo lens is nowhere to be found. I think my Wedding Songs First Dance 2011 lens is unique and very helpful to brides trying to pick the best song for their First Dance, and I believe it deserves the VIP placement on Google. But I was so worried that if I make any changes to my lens, the traffic is going to drop, that I didn't update the lens for a couple weeks. Well, I should have known better. Google is always after the most up-to-date content, so if you want your lens to rank high on the Search Engines, update your Lens on a regular basis. It doesn't have to be every day, but once or twice a week is good. My Wedding lens is competing with well-known sites like "The Knot" and "Get Married" - very recognized sites in the Wedding industry, so if I want my lens to beat the kind of competition, I certainly have to work hard. So I added content to my lens, added new tags, and I will be looking for ways to add some backlinks to it as well. I am sure I will get the traffic back! I would love to hear from you. What do you do if you see a sudden drop in Google traffic?

Update on 5/24/11 Google is sending traffic my way again :) Super Excited!


  1. I don't know what the answer is, but I am certainly experiencing the same things. I have lost nearly all traffic on some of my popular lenses, and I can't find them on previously high ranking niche searches. The fact that I can't even find my lens when I do a search for my lens title plus "Squidoo" makes me think that Google is blocking my lens all together, and I have nearly zero confidence that my pages will ever recover. Anyways, thanks for posting this . . . at least I know I am not the only one.

  2. I have the same problems with one of my lenses. I was worried. Lens was in tier 2, very close to tier 1. Three weeks my lens was not on Google nowhere.

    Then I add some content and get rid of non relevant things and now the lens is in tier 1 for the whole month. But yesterday the lens was gone again, but today it's back again! not good for my nerves :)

  3. I find your posts helpful since I'm fairly new to Squidoo with only 22 lenses to date. Adding relevant content to increase Google ranking makes perfect sense!

    Off to up the content on this lens:


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