|Image: Salvatore Vuono / FreeDigitalPhotos.net|
Backlinks are very important in optimizing your Squidoo lenses for the Search Engines. What is a backlink? Basically, it's a clickable phrase that points to a webpage. For example, if I wanted to point to this blog, I would want to select something like "Squidoo Tips" or "Squidoo SEO" and place href attribute with the links' destination (my blog). In HTML, the backlink would look like this:
<a href="http://squidtips.blogspot.com/">Squidoo Tips</a> ,
and it would look like this to my readers: Squidoo Tips. By the way, if you do decide to comment on this blog and backlink to your Squidoo lens, <a href... > format is what you would need to use.
So what is the easiest way to build backlinks to your Squidoo lenses? How about another Squidoo lens? For example, let's take my Google Adwords Tips and Tricks Lens. In this lens, I mention that it would be smart to use a Google Adwords Coupon when experimenting with Google Adwords campaigns. I also have a Google Adwords Coupons lens. So why not create a backlink to the lens and make the "Google Adwords Coupons" lens more attractive to Google?
This backlinking strategy works really well if you have several lenses covering related topics. By building links between your Squidoo lenses, you will not only create more content views, but will also make Google think that your content is popular, since other webpages are pointing to it. I recommend using your key words for the anchor text of the backlink.
Also, I recommend that you checkout this Squidoo lens by Squidoo Lensmaster Emonanam: Best Do Follow Forums and this Squidoo lens by LisaAuch: How to get my lens found
Hope you are making some money on Squidoo! As always, comments are very welcome. How do you build backlinks to your lenses?