Tuesday, March 19, 2013

Squidoo tip #17. Keep your lenses fresh, but don't overdo it.

How often should I update my Squidoo lenses? Some Squidoo lensmasters put a lot of effort into updating their lenses on a daily basis. They have come up with great techniques on how to update a dozen lenses in minutes. Although I believe it's important to keep your lenses fresh, I also know you can seriously overdo it. Yes, you may pick up some extra traffic on Squidoo from being moved up in the search results, if a reader uses the "Recently Updated" filter. You can also ping all recently updated lenses in Squidutils. But I recently read that Google may view republishing your posts (lenses) without making any big changes as an attempt to cheat the system, and, therefore, penalize the publisher for it. Also, I would advise against any drastic changes to a lens that gets a steady traffic from Google. A small change may cost you some visitors. A good example is my Best Gifts for 2 year old girls lens that was getting a steady 100 to 150 visitors per day until I made a few changes. The daily traffic dropped to under 50 visitors a day. And, since I didn't backup the lens in any way, I haven't been able to revert the revisions I made earlier.
So what's a good rule for keeping lenses fresh without overdoing it? I think that adding new content frequently is extremely important the first few months after you publish your lens. Add new modules, new links, improve your lens, establish your authority on the topic. By frequently, I don't mean every day. Maybe a couple times a week? Then, once you are seeing good traffic, I think it's a good idea to slow down with the updates and only update lenses a couple times a month. The technique seems to be working for me, but you might see different results if you are working with a different niche. Please do tell me what you think. How often do you update your lenses?

Have a productive day on Squidoo! Happy Tuesday :)

Tuesday, March 12, 2013

Squidoo Tip #16. Use YouTube videos to promote your Squidoo lenses.

Have you tried using YouTube to promote your Squidoo lenses? I have heard that many people are very successful in driving traffic from YouTube to their websites, so I decided to give it a try. In my newest Squidoo lens How to get rid of fleas on a kitten I featured a YouTube video of my kitten taking a bath in a bathtub. If you click out to watch the video on YouTube, you will also notice that I posted a link to my Squidoo lens in the description of the video. I am happy to see that I already have had a few lens views from the YouTube video, and, as of today, the YouTube video has only had around 30 views. If a video you post goes viral, imagine how many lens views you are going to end up with. Also, it's an extra link to your Squidoo lens, and that's a good thing when it comes to SEO. Here's the Youtube video of Tiger:

Do you have any experience of promoting Squidoo lens with a YouTube video? I would love to hear from you!

Friday, March 1, 2013

Squidoo Tip # 15

Public Domain Image (CCO) from  Pixabay.com
The Squidoo success tip I am sharing today is the best advice I can give new lensmasters who have fewer than 25 lenses. Join RocketSquids! I promise, you won't regret it. The program is designed for new lensmasters who want to learn the basics of Squidoo and get help and advice from experienced lensmasters. Every week, RocketSquids  are given a challenge to create a lens on a certain topic, like "Something I Love". If the lens is submitted by the weekly challenge deadline, it will be featured on RocketSquids bootcamp page. That's when RocketSquid Greeters along with Robin (Community Organizer), Susan (Squidoo Greeter), Kab (RocketSquid Coordinator), and Bonnie (Community organizer and head of the Giant Squid Club) will have an opportunity to visit your lenses and give you suggestions on how to improve them. If you run into any problems or need advice on how to properly credit photos, use HTML in your lenses, or use Squidoo modules, you will be able to ask questions and get answers at RocketSquids forum.

In my opinion, the Bootcamp is the best place to learn "How to Squidoo".  Plus, you get plenty of visits to your lenses, comments, feedback, and you may even get noticed and later featured on Squidoo blog as a new and promising lensmaster with UUU lenses. If you are the type of person who is afraid of commitments due to your overloaded work schedule, no worries. There is no penalty for not turning your lenses in by the deadline. Of course, I wouldn't recommend making it a habit. But if you think you can publish a lens per week at least twice a month, join in!

As always, Happy Squidooing! Please do let me know you stopped by. I will be happy to approve relevant comments with links to quality Squidoo lenses or your blog :)






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