|Image: Salvatore Vuono / FreeDigitalPhotos.net|
The last thing you want to happen is for the visitor to glance over your lens and click back to other Google Search results. Click backs will have a negative impact on your lens' Google rankings. Google lets your readers decide on the relevance of your lens' contents to the keywords used throughout the lens. By Generating Clickouts, you optimize your Squidoo lens for Search Engines. It is a great way to send a reader on to a different site and keep them from clicking the "Go Back" button. Clickouts will give you a better Google Search placement and will help your lenses make it into the Tier 1 and 2.
In my Squidoo Earnings Diary, I feature my top performing lenses, give links to my blog, link to articles that may be interesting to other Squidoo lensmasters, and feature Amazon products. If someone clicks on a Google Adwords ad, Squidoo will also count that as a valuable Clickout. I also like to take advantage of the Google Search Module to help my readers find useful information on relevant topics.
As always, I hope you are making money on Squidoo. I would like to hear from you - would you like to share your Squidoo SEO tips?